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Research & Analysis
HR Research & Analysis Services
Insight that shapes your strategy.
We combine rigorous data with practical insight to uncover the critical trends and challenges in HR, talent, and learning, then package it so your leaders and your market can act on it.
Research your leaders and your market will believe.
Most HR content is opinion dressed up as insight. Lighthouse research starts with a question, fields a real survey, and reports what the data says, including the parts that are inconvenient. That's why enterprise HR teams use it to justify investments and why technology providers put their name next to it.
For employers
Bring the market into your building. We deliver evidence-based research presentations to senior leadership, run internal strategy sessions with talent teams on modern features and the current HR technology landscape, and benchmark your workforce against employers of similar size and industry so your priorities are grounded in something firmer than a vendor's slide deck.
For HR technology providers
Independent research is the most credible asset in your marketing stack. We design and field studies on your market, deliver licensed reports and infographics carrying your brand, and write analyst thought leadership for your channels. Because Lighthouse publishes its own research program, licensed pieces arrive with an analyst's name and a methodology your buyers can trust.
What a typical engagement looks like
- Scope: we agree the questions that matter and the audience for the output.
- Field: we design the instrument, recruit the sample, and collect the data.
- Analyze: the analysts who designed the study cut the data and write the findings.
- Deliver: report, infographic, presentation, or all three, plus a briefing to walk your team through it.
Need a study built from the ground up? See custom HR research. Want to shape the Lighthouse research agenda itself? That's the Luminary partnership.
Common questions
HR Research & Analysis Services FAQ
Where does Lighthouse's data come from?
From primary research we field ourselves: employer surveys (4,000+ respondents to date), worker surveys (6,000+, plus a dedicated frontline study of 50,000+ workers), and structured briefings with more than 200 HR, talent, and learning technology providers.
Can we license existing research with our branding?
Yes. Most published Lighthouse studies can be licensed as a co-branded report or infographic with your logo and an About page. Luminary Premier Partners receive one licensed piece each year as part of membership.
How long does a research engagement take?
Licensing an existing piece takes days. A custom study with a new survey typically runs six to ten weeks from instrument design to final report, depending on sample and scope.
Do you research topics beyond HR technology?
Yes. Our published work spans talent acquisition, recruitment process outsourcing, learning and development, performance and engagement, compensation, frontline workforce retention, and organizational culture.
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